The 13th annual Edelman Trust Barometer contains some very interesting developments on the state of consumer trust. Some points that caught my attention included: Technology is the most trusted industry, while banks and financial institutions are the least trusted. Only 18 percent of those surveyed trusted business leaders, and only 13 percent trusted government leaders. […]
Author Archives: Steve Sonn
Somewhat surprising news emerged recently in the social media world. According to Global Web Index, Google+ has surpassed Twitter to become the second largest social network in the world. Here’s how the numbers break out: Facebook still holds the top spot with 693 million active users, Google+ has 343 million actives and Twitter comes in […]
Converged media has been a hot topic the last two years and is picking up speed in 2013. This concept represents a blurring of the lines between the three types of media: paid, earned and owned. I don’t think there are many who would disagree that this is happening and will continue. But another important […]
